Nova Dando

Nova Dando is a London-based creative director and filmmaker whose career began in fashion and music. A Central Saint Martins graduate, she developed collections, styling and performance clothes and worked with artists including M.I.A., La Roux and the Gossip.

Her subsequent work has extended into directing films and campaigns for fashion, beauty and commercial clients. She worked with RSA Films and the Ridley Scott Creative Group before becoming a founding creative director at TikTok Europe. She has also taught and spoken about creative direction at institutions including Central Saint Martins and London College of Fashion. Her practice connects clothing, performance and the changing formats through which fashion images circulate.