Picturegoer Weekly No. 340 (New Series), Vol. 7
27 November 1937 · Sigrid Gurie cover · “Sex Appeal Gets an Accent”
Original British Picturegoer Weekly No. 340 (New Series), Vol. 7, dated 27 November 1937, with Sigrid Gurie on the colour cover beneath the line “Sex Appeal Gets an Accent”.
Read the catalogue note →- Organisation
- Odhams Press
- Condition
- Good/fair appearance for an original 1937 weekly, ungraded. Strong colour cover remains visually impressive, with pronounced spine rubbing and staple-area wear, top-edge chipping and small tears, edge and corner wear, surface scuffing/creases and general handling wear. Interior and rear pages are clean, flat and highly legible with expected age toning.
- Completeness
- Assumed complete under the standing TMR magazine rule unless the owner states otherwise. Front cover, rear page and one interior spread are supplied; no page-by-page collation has been performed.
- Date
- 27 November 1937
- Territory
- United Kingdom
- Language
- English
- Format
- Weekly illustrated film fan magazine
- Orientation
- Portrait
- Status
- Original period publication
- Release context
- Picturegoer Weekly issue documenting Hollywood recruitment and promotion of European screen talent in late 1937
Catalogue note
Original British Picturegoer Weekly No. 340 (New Series), Vol. 7, dated 27 November 1937, with Sigrid Gurie on the colour cover beneath the line “Sex Appeal Gets an Accent”. Inside, the striking “Sex Appeal Goes Continental” spread presents Hollywood’s current appetite for European stars as a ‘foreign invasion’, profiling and picturing performers from France, Hungary, Italy and Scandinavia. The feature is a particularly revealing document of how nationality, accent, glamour and female desirability were packaged together in late-1930s star publicity.
Why this object matters
Score and assessment method
Archive Importance: 9.2 / 10 · Gold Star.
This is a curatorial judgement, not a measurement accurate to one tenth or a market valuation. Read the explanation and its evidence limits together.
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