THE MATERIAL
RECORD
TMR-000807Film / cinema ephemera object

Picturegoer — Week ending 24 June 1944

Maria Montez cover · “MacMurray becomes an actor at last!” — Double Indemnity feature

Week ending 24 June 1944★ Gold Star object

British wartime Picturegoer issue for the week ending 24 June 1944, with Maria Montez on the colour cover. Its strongest archival feature is W. H. Mooring’s “MacMurray becomes an actor at last!”, an unusually early British popular-press response to Fred MacMurray’s dramatic reinvention in Billy Wilder’s Double Indemnity, illustrated with Wilder, MacMurray and Barbara Stanwyck together on set.

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Organisation
Odhams Press
Condition
Good appearance for an original 1944 wartime issue, ungraded. The Maria Montez colour cover remains vivid and highly presentable, with moderate spine rubbing and small splits, minor edge and corner wear, light top-edge chipping/short tears, surface scuffing and handling creases. Rear and interior pages are age-toned but clean and highly legible.
Completeness
Assumed complete under the standing TMR magazine rule unless the owner states otherwise. Front cover, rear page and one interior spread are supplied; no page-by-page collation has been performed.
Date
Week ending 24 June 1944
Film
Double Indemnity
Territory
United Kingdom
Language
English
Format
Illustrated film fan magazine; cover states “Every Other Thursday”
Orientation
Portrait
Status
Original period publication
Release context
British wartime Picturegoer issue carrying contemporary coverage of Billy Wilder’s Double Indemnity and an active National Savings Committee ‘Salute the Soldier’ campaign advertisement

Why this object matters →

Object record

Catalogue note

British wartime Picturegoer issue for the week ending 24 June 1944, with Maria Montez on the colour cover. Its strongest archival feature is W. H. Mooring’s “MacMurray becomes an actor at last!”, an unusually early British popular-press response to Fred MacMurray’s dramatic reinvention in Billy Wilder’s Double Indemnity, illustrated with Wilder, MacMurray and Barbara Stanwyck together on set. The facing “Six new Stars?” feature documents the magazine’s manufacture of emerging screen personalities, while the rear combines current film advertising with an official National Savings Committee ‘Salute the Soldier’ appeal. The issue therefore connects Hollywood star construction, a formative moment in film noir, British wartime spectatorship and civilian savings culture.

Why this object matters

Score and assessment method

Archive Importance: 9.7 / 10 · Gold Star.

This is a curatorial judgement, not a measurement accurate to one tenth or a market valuation. Read the explanation and its evidence limits together.

How Archive Importance is assessed →

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